Longtime menswear fashion designer John Varvatos is reinventing himself with his eight-month-old brand OTD, a unisex clothing line with stores in New York and Los Angeles.
“When I started this, it was about a new story,” Varvatos tells The Hollywood Reporter about the beginnings of OTD. “I really felt like I had a new story. I wanted to reinvent myself. It was that moment during COVID that I had this kind of lightning bolt. I had this story that I’ve been playing around with, which is what this brand is.”
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OTD stands for “On This Day,” and its collections feature clothing, jewelry, footwear and accessories for all genders. With its flagship store located in the heart of Soho in New York City, the unisex line has found a second home in Los Angeles on West Hollywood’s iconic Sunset Strip in the same space where H&M